Keep up with the latest hiring trends!
I love advertising. I really, really love advertising. I specialised in Marketing during my undergrad degree, I studied a Masters in creative advertising, I drool over Mad Men, I flail excitedly over a beautifully shot TV ad and yes, I cried when I first saw the John Lewis Christmas ad (because-it’s-a-bear-and-hare-and-oh- God-it’s-just-so-lovely!).
But I have a theory I’ve harboured since college, a theory that I feel could change the face of copywriting as we know it. A theory, that if put to the test, could see one little word singlehandedly make existing slogans 10 to 100 times more effective.
‘But what is that magical word?’, I hear you all ask, you’re breath collectively baited.
No, you’re not a bitch, the word I’m talking about is ‘bitch’. Indeed, I believe every advertising slogan and piece of copy could immediately be made more impactful if everyone just bitch-ified their copywriting efforts.
Let me demonstrate: why have “Because I’m worth it” when you could have “Because I’m worth it, bitch“. So much more effective!
So I thought I’d put my (carefully crafted) theory to the test by, you guessed it, ‘bitchifying’ Social Talent (oh yeah!), by way of inspiring you to take the iniative with your own job ads.
Trust me, you won’t be able to resist our training course after this little ditty!
Form an orderly queue please guys! There’s a training course for all of you!