Job search has changed. And boy, has it! Half of all job searches carried out on Indeed.com today will be on mobile devices (a trend that’s risen by 17% in the last year alone). In fact, across the globe, the mobile job search rate is as high as 83% in some countries.
Job seekers’ needs are changing and we need to change our recruiting methods right along with them. That’s where this fantastic infographic from Indeed.com comes in. It has all the latest stats relating to mobile usage when it comes to candidates’ job searches and provides us with some key pieces of information as regards the type of mobile devices candidates are using, the times they’re using them and what encourages them to apply. You can find our top takeaways at the bottom of the post, along with our synopsis of what it all means for you and your company’s mobile recruiting efforts. Enjoy!
- 50% of all Indeed.com job searches now take place on mobile devices.
- Asian countries like Japan and Korea have the highest mobile job search rates in the world.
- 82% of all mobile job searches on Indeed.com are carried out on a mobile phone rather than a tablet device. Over half of them use iOS.
- Unlike desktop job search, the peak time for mobile job searches is in the evening at 8PM.
- 51% of the job applications Indeed.com receives were completed via mobile too.
- Employers who accept mobile applications receive DOUBLE the amount of applications than those who don’t.
What does this mean for you?
If your organisation does not currently have a mobile enabled careers site you could be missing out on 50% of potential candidates. Similarly, if you do have a mobile enabled careers site, but fail to allow job seekers apply via mobile (or the application process is too complicated), you could also be loosing up to 50% of the applications you would have received if your mobile site had this option.
It is now essential for your company to have a fully functioning, mobile optimised careers site, complete with the option to “one-click apply” or a mobile-friendly application process. Your mobile careers site must also be compatible with both iOS and Android operating systems.
Recruiters in Asia need to be extra careful when it comes to the development, presentation and ease-of-use of their employer’s mobile careers site, as the vast majority of job seekers there are using mobile as their primary job search device.
If most job seekers are using their mobiles in the evening, be sure to schedule social media updates promoting the openings on your careers site around the same time. You can do this by using Chrome extensions like Buffer or paid-for tools like HootSuite.
For more information about what your candidates want out of there mobile job search experience click here or watch the video below for more fascinating mobile recruiting stats: