Mission
3 courses
Building Your Employer Brand Strategy: Your Playbook to Success
Enough with the theory, it's time for action! In this mission, you'll learn from Ed Nathanson, Employer Branding strategist, how to build your EB strategy. The partner workbook for this mission has detailed exercises which, when complete, will form your complete EB strategy.
Skills covered
What you'll learn:
-
How to define your EB goals and audience personas.
-
How to generate content ideas that align to your audience needs and will meet your goals.
-
How to amplify your employer brand messaging, using brand ambassadors, social media and PR.
Presenters include
Ed Nathanson
SocialTalent Expert
Skills covered
What you'll learn:
-
How to define your EB goals and audience personas.
-
How to generate content ideas that align to your audience needs and will meet your goals.
-
How to amplify your employer brand messaging, using brand ambassadors, social media and PR.