The Quest to Quantify: Measuring the Impact of Your Employer Brand
How do you know if your employer branding strategy is working? In this mission, learn from Ed Nathanson, master Employer Brand strategist, how to measure the impact of your Employer Brand - reporting, showing value, measuring ROI and how to GET BUDGET!
Skills covered
What you'll learn:
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What metrics matter to your organization and goals.
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How to measure each element of your EB campaigns.
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How to make the case for increased budget or changing spend, based on your data.
Presenters include
Skills covered
What you'll learn:
-
What metrics matter to your organization and goals.
-
How to measure each element of your EB campaigns.
-
How to make the case for increased budget or changing spend, based on your data.