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The Quest to Quantify: Measuring the Impact of Your Employer Brand

How do you know if your employer branding strategy is working? In this mission, learn from Ed Nathanson, master Employer Brand strategist, how to measure the impact of your Employer Brand - reporting, showing value, measuring ROI and how to GET BUDGET!
Skills
Use Case


Presenters Presented By
Ed Nathanson
SocialTalent Expert
Ed Nathanson
SocialTalent Expert
Ed Nathanson has dedicated his career to developing and building high-performing, cost-saving, and internationally recognized hiring and employment branding functions and teams for start-ups, large international enterprise companies, and everywhere in between. He is the founder of RedPill Talent and the VP of Talent and Talent Branding at EQRx.
Learning Outcomes
By the end of the Mission you will be able to:
What metrics matter to your organization and goals.
How to measure each element of your EB campaigns.
How to make the case for increased budget or changing spend, based on your data.

Courses in this Mission
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