Mission
4 courses

Talent Magnet: Your Hiring Manager Brand

Candidates form a view of you as a hiring manager long before the interview - from your profile, your team's footprint, and the roles you post. This mission helps you make that first impression one people trust. You'll see why believable beats polished, put the three truths to work across your interviews and offers, build a presence grounded in evidence rather than spin, and shape job posts and touchpoints so the right person reads them and thinks 'that's my job.'

Presenters include

Bryan Adams
Founder & CEO, Ph.Creative

What you'll learn:

  • Make a credible first impression as a hiring manager, online and in the interview.
  • Attract the right people by telling the whole truth about the role and team.
  • Ground your professional presence in evidence rather than polish.
  • Shape job posts and touchpoints the right candidate reads as their real job.

This Mission Includes 4 Courses

In a market full of polish, the recruiters and hiring managers who win are the ones people believe. In this course, you will learn why trust, not attention, is now the scarce resource in hiring, and how telling the whole truth attracts the right people while filtering out the wrong ones.
Hiring managers shape a candidate's belief in more moments than they realize, and usually default to the wrong one. In this course, you will learn to work in the reputation layer across the moments that matter, the pre-interview signal, the interview, and the offer.
Credibility online comes from evidence and consistency, not claims and volume. In this course, you will rebuild your professional profile around what you can prove rather than what you claim, rewriting your headline, about, and featured sections through a truth lens.
This is where attention turns into an application, or quietly disappears. In this course, you will learn to write job posts people believe, replacing fantasy language with the honest, specific detail the right candidate recognizes. You will then align your profile, your content, and your careers site so your whole online presence tells one coherent story.

This mission is included in these Learning Paths:

Licensed Talent Magnet 2.0 (HM)
Learning path
2 missions

Licensed Talent Magnet 2.0 (HM)

A successful hiring strategy focuses not just on finding and evaluating the best talent, but on making that talent come to you. Candidates form a view of what you're like to work for long before they meet you, and as a hiring manager you shape that belief at every step. In this learning path, discover where you influence candidate belief across the hiring journey, how to operate with honesty rather than polish, and how to use storytelling to attract the right people, set clear expectations, and build trust.

Presenters include
Salma El-Wardany
Bryan Adams