Recruiting
Licensed Sales Recruiter
Selling to businesses is an entirely different proposition than selling to consumers. In this Learning Path you will learn what great B2B salespeople look like and how to hire them. We also dive into B2C recruiting and look at the various roles inside retail organizations, giving tips on how to hire for each.
Skills
Use Case
Presenters Presented By
Daniella Gardiner
SocialTalent Expert
We are delighted to have Daniella as one of our experts on the SocialTalent platform. A leader within their field, Daniella delivers actionable and insightful content that enables organizations to build better workplaces. This is essential viewing for any SocialTalent user.
Holly Fawcett
SocialTalent Expert
Holly’s extensive experience working with global TA leaders has shaped how the world’s leading enterprises achieve hiring maturity. Her experience in this space is unparalleled, making her one of the most sought-after advisors on talent maturity and transformation in the world.
William Ryan
SocialTalent Expert
We are delighted to have William as one of our experts on the SocialTalent platform. A leader within their field, William delivers actionable and insightful content that enables organizations to build better workplaces. This is essential viewing for any SocialTalent user.
Learning Outcomes
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By the end of the Learning Path you will be able to:
Compare and contrast the unique characteristics and requirements of B2B and B2C sales sectors, including the differences in sales processes, environments, and roles.
Analyze open sales opportunities in both B2B and B2C sectors to develop ideal candidate profiles that align with organizational needs and goals.
Apply effective sourcing, interviewing, and hiring strategies to recruit top talent for various sales roles across B2B, retail, and non-retail consumer sales environments.
Recognize current and emerging trends in the sales industry and adapt hiring strategies accordingly to stay competitive in the changing landscape of retail and consumer sales markets.
Missions in this Learning Path
We all have some experience of sales and salespeople from our experience as consumers. But selling to businesses is an entirely different proposition to selling to consumers, sales are more complex, they take much longer to close and they require sign off from multiple people within the buying organization. This calls for a different type of salesperson with different skills and different attributes. In this mission, we look at what great B2B salespeople look like and how to hire them.
As a consumer of goods ourselves, we are very familiar with the places of work that are retail stores -grocery, fashion, household and everything in between. But do you know how these stores run? Do you know who works in them, and the different roles in the stores?
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