Course

The Job Offer: Preparing and Selling
Do the work and make sure you never lose a candidate at the final hurdle.
- John Vlastelica
- 1 hour 1 min
What motivates candidates and how can you alter your approach to appeal to their motivations.
This Course is Part of the Professional Certificate in Recruitment
Have you ever had a candidate drop out at the last minute? Unfortunately, that usually happens because we did not understand their motivation properly. In this mission, Nick Johnston will define motivation in the context of recruiting and provide a practical model to assess candidates and advise managers. You will also learn how to use different assessment techniques to understand motivation as you go through the recruitment lifecycle.
With over 20 years experience working in HR, Nick has a deep expertise in talent. He has worked in different sectors, business models, geographies, cultures and economic climates. He uses his experience enable people and leverage technology to help business recruit better.
Learn the motivational theories that explain why people make the decisions they make.
Learn how to discover what motivates your candidates.
Learn how to appeal to a candidate based on what specifically motivates them.
Do the work and make sure you never lose a candidate at the final hurdle.
How to make an offer the candiate can’t refuse.
Navigate the tricky waters of making an international hire.
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