Customer Story · February 2025
How Pfizer improved alignment in recruitment strategies across teams with SocialTalent
Pfizer adopted SocialTalent's learning platform to establish a globally consistent and aligned recruitment process. By integrating external best practices with their internal processes, Pfizer equipped its recruiters, hiring managers, and operations teams with the tools necessary to excel in an evolving talent acquisition landscape.
Prior to partnering with SocialTalent, Pfizer's recruitment training relied on internally developed content. This approach posed two major challenges:
Lack of resources to continuously update training materials to address the dynamic talent acquisition landscape.
Internal focus prevented leveraging external knowledge and global best practices.
Pfizer sought a solution to bridge these gaps by providing up-to-date, globally applicable training while remaining aligned with their internal objectives.
I have received such positive feedback from across the team on the SocialTalent platform and content. The team has found the content engaging, easy to digest, and extremely relevant to the challenges they are facing as talent acquisition professionals. They also are so appreciative that we are committing resources to their ongoing growth and development. It has been a win/win for our ability to improve the skills of our team and the ability to deliver a better experience for our candidates. This has been one of my greatest team successes as a leader of Talent Acquisition at Pfizer.
Pfizer was attracted to SocialTalent for several reasons:
Brief, easy-to-follow modules.
Provided a globally consistent experience and clear role expectations.
Ensured visibility and accountability through real-time tracking.
Allowed Pfizer to tailor content for regional relevance while maintaining global alignment, notably enhancing Hiring Manager Training.
SocialTalent created the opportunity to effectively up-skill the entire team in a short period of time, empowering them with the skills required to deliver value to the business. It allowed for a consistent, global, and flexible approach to training and was a key enabler in the team's transformation to being recognized as strategic Talent Advisors.
Pfizer rolled out three major learning paths, each tailored to different functions within the organization:
- Custom content tailored to Pfizer's requirements.
- Designed for six-month completion with 30 minutes of weekly learning.
- Progress tracked with monthly team meetings and measurable performance goals.
- A concise, one-hour program aimed at improving interviewing and decision-making skills.
- Enhanced candidate experience and decision quality.
- Focused on up-skilling Recruiting Onboarding Delivery Associates (RODA) to ensure a customer-service-driven and globally consistent recruitment process.
The Candidate Experience team at Pfizer has been an absolute pleasure to collaborate with over the past year. Our partnership began with the rollout of the Talent Advisor content to the recruiter teams, and their dedication and keen attention to detail made this a tremendous success, with outstanding engagement and evident up-skilling. Their creativity in combining SocialTalent learning content with Pfizer-specific materials was flawlessly executed, leading to an impressive 100% completion rate among the Pfizer recruiting team. We are now well underway with the rollout to the hiring manager population, and with the team's relentless drive for success, we're confident this will bring equally great results. We look forward to continuing this genuine collaboration and strong partnership.